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This move to start using all directions sort of reminds me of how Intel moved their transistors to be 3D with FinFET and that significantly helped reduce power usage and allowed space to be better utilized. Looking at the Micron website for the memory cube (http://www.micron.com/products/hybrid-memory-cube) something that really stood out to me was the whole "90% less physical space needed for RDIMMs" and "70% less energy per bit compared to DDR3". In a world where companies get excited for a 10% improvement in something, seeing that the hybrid memory cube is advertising this makes me wonder why it didn't get more hype and make it to market already.